Enhance Pardot with social insights, and monitor social's impact on marketing and sales.
Identify, target and engage active customers and prospects through targeted connecting social campaigns.
Automatically enrich Silverpop with social demographics and key social metrics.
Put your social data to work by integrating it with your existing systems. Monitor social's impact on marketing and sales by comparing that data to social actions.
Create automated marketing campaigns based on social actions to engage with followers who have a history of spreading you company's message.
Send notification when hot leads have something to say on social through notification rules in your Marketing Automation software and give your sales teams a few more opportunities to close their deal.